With over a decade of experience, starting out as a Graphic Designer and eventually transitioning into UX, I worked my way to become the lead UI/UX Designer at Metcash.

In this role, I spent four years collaborating with a multidisciplinary digital marketing team to create, ideate, design, and deliver digital experiences in the form of prototypes and user interfaces for the IGA supermarkets brand in Australia.

This experience has helped me develop a strong foundation of skills that have allowed me to lead the way in UX strategy, design thinking, and deliverables within the marketing team. Furthermore, I was given the opportunity to become a mentor and leader for fellow designers, helping me hone my leadership skills.

My approach to design is fundamentally grounded in working collaboratively to identify the core problem and creating a solution that serves the needs of the user and the objectives of the business.

I am passionate about honing my design process and continuously improving the way I solve problems. Currently, I am seeking the next opportunity to advance my skills in the field of Product Design. My goal is to make a significant impact on a product, organisation, and ultimately, people's lives.